With our final Twitter focused journal entry (for the moment) we’re going to get a little more technical. We have covered a lot of different topics ranging from the most obvious new layout changes to the proper sizing and ratio of images within tweets. But before we move on to other things, it’s important for you to be aware of two additional, somewhat subtler, changes to your new Twitter layout.

Perceptive Tabs

Underneath the header image of each profile you’ll notice several different tabs. These include:

  • Tweets
  • Photos/Videos
  • Following
  • Followers
  • Favorites
  • More

Automatically the Tweets tap is selected on all profiles. But by selecting any of the other tabs, you can change your view and so too can a visitor.

Why is this important? Because what you share, who you follow, and what you favorite all says something about you. It is a reflection of your brand.

It can be tempting to favorite anything that makes you chuckle and follow anyone who says something interesting. Don’t. Before you get favorite happy and follow crazy, ask yourself how what you’re favoriting and who you’re following reflects on your business.

Are those people and what they’re saying inline with what you stand for or could they reflect negatively on your brand presence?

Profile Information

Your profile information has also now taken a more prominent spot directly beneath your name. Whereas before, it was relatively buried within an image, the text now appears clearly and on its own.

Did you have additional Twitter questions we didn’t cover? Shoot us a tweet (@RWLDesign). We’d love to answer them.