Tweet better. Engage more. Grow your audience.
Sound good? We think so too. Unfortunately, the how isn’t a simple equation. Like Facebook newsfeeds and Google search results, Twitter feeds are dictated by an algorithm only a handful of people know.
Luckily, we can learn a lot by looking at those who are using Twitter effectively. We’ve rounded up nine tweets that have been successful. Take a gander at the tweets below. Then, let your creativity run wild.
5 Steps To Create Shareworthy Content - https://t.co/WmlkDLRLUf pic.twitter.com/MSZ3hjVIHY
— Michael Brenner (@BrennerMichael) January 11, 2016Here, Michael Brenner’s tweet is short. It speaks to a desire most people have. And, it includes a link so you can learn more.
#RIPDavidBowie pic.twitter.com/Vr9lbYKpKL
— Austin Kleon (@austinkleon) January 11, 2016This tweet uses two really effective techniques. First, it’s timely. Second, the image is fun. Everyone loves to share things that are fun.
HAPPY NEW YEAR FROM SEATTLE! #NYE2016 pic.twitter.com/yKyHoc9t9l
— Tim Durkan (@timdurkan) January 1, 2016A picture’s worth 1,000 words. Or in this case, 300+ retweets. Tim Durkan’s stunning picture from New Year’s Eve was relevant and it was paired with a popular #hashtag.
How to Create Audience Personas on a Budget Using Facebook Insights https://t.co/5ywzRJ5XWx By @the_timallen pic.twitter.com/kRtbLg3WzE
— Moz (@Moz) January 11, 2016This Moz tweet is nearly the ultimate in tweet perfection. It speaks to a desire, offers a link to fulfill it, mentions a well-respected author, and includes an engaging image.
Time to get your business systems aligned for an amazing new year! https://t.co/UfjTllmoWg pic.twitter.com/mrZlJrvRDs
— Amy Porterfield (@AmyPorterfield) January 3, 2016In this tweet, Amy Porterfield puts a new twist on New Year’s resolutions. Additionally, she reinforces that if you follow her seven tips you’ll have an amazing new year.
Discover how @jvandemo built #Minesweeper in #Angular2 and Immutable.js: https://t.co/XMXvqXRudy #totallycool
— RWL Design (@rwldesign) January 4, 2016This endorsement tweet shows a fellow Twitter user some love and incorporates one fun and two relevant #hashtags.
Our #AATeam was excited to be a part of @TulsaASMuseum’s #MD80 Flight Experience. https://t.co/6LwbGH8Rvc pic.twitter.com/LIdmqVTpYR
— American Airlines (@AmericanAir) January 7, 2016Here, American Airlines humanizes its brand by showcasing its employees. Additionally, they gave a shout-out to a local museum.
Clue #3: Miss Myrtle...why didst thou shun me? #canlismenus
— Canlis (@canlis) October 21, 2010In 2010, Canlis made social media history with their Canlis Menus campaign. Using Twitter, they lead Seattle foodies on a massive, multi-day scavenger hunt for 50 menus. By sharing a series of hints, they engaged customers far beyond the simple retweet.
How do you crop images? #Cropper is a simple #jQuery image cropping plugin: https://t.co/COOSz9ksDE
— RWL Design (@rwldesign) December 12, 2015This tweet asks a question, answers the question and provides a link to the solution.
Seen a tweet you love lately? Share it with us!